The Megabite Team has over 25 years of experience of minimizing the risk of marketing cost whilst maximising return on investment. Meet our team of experienced media, marketing and client service professionals coming together to deliver unmatched ROI results.
Ariel has over 15 years of successful performance based media management experience covers all aspects of media including television, OTT, Programmatic, social and video. Ariel held positions as both Media Director and Senior Director of New Business development prior to founding Megabite and developing our team. After spending the first half of her media career on the media and analytics side in both Performance based advertising and general advertising, she transitioned into strategic planning with a focus on measured-response media, working on brands such as Life Alert, Yayo.com, AdamandEve.com, Soda Stream, THQ, Freixenet, Conair, Cyber Defender, Guitar Center and Mercury Insurance.
Advising on Megabite’s finances and based in the UK, Peter is a Chartered Global Management Accountant (CGMA) who has, until 2011, held Finance Director and Chief Executive roles in the UK for companies with turnover in excess of £30m. With a strong background in financial appraisal, management accounting and cashflow planning, Peter underpins the company’s growth and strengthens our ability to provide the best possible ROI planning for our clients.
Chris is in charge of daily operations as well as Megabite’s presence in Europe. Chris has strong marketing skills, is customer focused and allows Megabite to be available and concentrated on the needs of our customers beyond normal US business hours. With a wide breadth of business knowledge under his belt, Chris is uniquely positioned to help clients solve tough business challenges with marketing strategies across international borders. His attention to client care is second to none.
Honor brings a wealth of experience and negotiating prowess to the Megabite team having worked her way up the ranks. With meticulous attention to detail, she knows every aspect of response-driven marketing which allows her unique insights into how to put together innovative media campaigns. Honor understands the nuances of media buying as well as media outlet sales structure, inventory and programming. She oversees all local broadcast, national cable, satellite and syndication schedules to ensure they deliver the best combination of performance and reach based on the media strategy.